Meet Jackson. On average, only 3 out of 10 guide dogs in training complete that training. IBM and Guiding Eyes, a leader in guide dog training, wanted to show the journey of how data and dogs worked together to bring the blind, more successful guide dogs.

We were tasked with launching IBM's newest cloud offering - Cloud Data Services.  We created a complete branding system and launched it into market with a film. No matter what business you’re in, you’re in the data business. But collection of data is only the beginning. In this video we show how a IBM's cloud platform can transform that data into something understandable with actionable insights.